info@thsasolutions.com
0843 886 0174

THSA DATA AND ANALYTICS

Giving your business a single source of customer profiling

Identify, analyse, understand, engage
and convert customers like never before

Identify

  • Businesses and individuals interacting with your digital estate
  • Behavioural and demographic profiles surrounding target customers
  • Generate new prospects from the market who match the profile you seek
  • Strong marketing propositions based on real evidence and the truth about your customers

Analyze

  • ‘Measure what matters!’ Get accurate ROI from all conversions (including calls) and on all marketing channels
  • Patterns, trends and opportunities within your dataset
  • Segment customers into targeted groups, based on hard fact
  • The real business value of work conducted by digital agencies

Understand

  • Get behavioural insights on customers at an individual profile level
  • Enrich individual customer profiles over time with each interaction
  • How individuals are engaging with your brand across multiple channels and various media
  • A single customer view: know your customers inside out

Engage

  • Create personalised content for delivering better website or social engagement
  • Create personalised and individualised product offerings and service propositions for your marketing campaigns
  • Engage with customers in real-time on topics that are trending within your own customer dataset

Convert

  • More Leads
  • More Customers
  • More Business

YOU’VE ALWAYS HAD THE DATA,
NOW YOU CAN USE IT

Centralise your company data and harvest fresh input from web visits, phone calls, social followers, 3rd party data and other business systems

Enrich, profile, segment and query your dataset.
THSA Solutions Data & Analytics provides actionable and unparalleled insight of your market and customers




Our concept is simple…

If you have the ability to know what interests your customers,




It would be easy to give them what they desire and your business would flourish...

A single source of customer truth will…

- Give you a competitive edge in your market
- Generate more customers
- Generate a higher life-time value from customers
- Increase lead generation
- Improve lead to sale/conversion rates
- Improve ROI from marketing activity
- Develop customer loyalty
- Improve website and social engagement
- Reduce wasted marketing spend
- Improve revenues and profitability
- Improve the quality of leads in line with your objectives

Of consumers prefer to do business with companies that use personal information to make their buying experience more relevant

Data from Accenture

of consumers say personalisation plays a role in their purchasing decisions

Data from Infosys

of C-level executives believe their organisation is losing revenue as a result of not being able to fully leverage the information they collect on their customers

Data from Oracle

2015 Copyright THSA Solutions | 83 Ducie Street, Manchester, M1 2JQ. Company number: 9209177